A facilitated discovery phase combining group workshops and in-depth interviews with internal and external stakeholders to build a clear, honest picture of your organisation’s current story.

This process explores:

• How you see yourselves

• How you are perceived by key audiences

• Strengths, gaps, and tensions in existing narratives

Findings are presented as a storytelling audit, including SWOT analysis, audience perceptions, and clearly articulated goals—providing a grounded starting point for meaningful change.

A strategic framework that reshapes your storytelling from the audience’s point of view, rather than the organisation’s.

Together, we identify:

• What matters most to your audiences

• Where engagement is being lost

• Which narratives are most likely to build trust and inspire action

The outcome is a clear storytelling strategy that supports effective, ethical, and purposeful engagement.

Support to create or reimagine your Theory of Change, translating complex ideas, ambitions, and activities into a coherent, accessible narrative.

This work helps organisations:

• Clarify purpose and intent

• Align internal understanding

• Communicate impact more effectively to external audiences

Practical, interactive workshops that equip staff across the organisation with listening and storytelling skills.

These sessions strengthen:

• Audience awareness

• Narrative clarity

• Confidence in communicating purpose and impact

Participants learn how to listen first, then tell stories that are authentic, consistent, and human.